Ford targets $500 million in operating profits by 2030 from battery storage, while GM lags with a 2028 revenue timeline.
Ford Motor Company and General Motors are repurposing facilities to meet rising electricity demand from AI and data centers. Ford’s Energy division, launched in May, will convert plants in Kentucky and Michigan to produce battery energy storage systems, aiming for $500 million in operating profits by 2030.
GM is converting a Tennessee plant for sodium-ion cells and vehicle-to-grid capabilities, with strategic partnerships reducing costs below Ford’s $2 billion investment. However, GM’s revenue growth is not expected until 2028, trailing Ford’s timeline. Ford has already secured a five-year supply deal with EDF Power Solutions, giving it an early advantage.
The shift reflects automakers’ efforts to diversify revenue streams amid evolving energy demands. Ford’s near-term profitability focus contrasts with GM’s broader but delayed strategy.