Xponential Fitness appoints new president amid a downgrade to Hold and Q1 revenue miss of $60.7M against $63.75M estimates.
Xponential Fitness (XPOF) appointed Danielle Porto Parra as president, effective immediately, following her role as president and chief brand officer at McAlister’s Deli. The move comes as the company seeks to strengthen leadership amid operational challenges.
The company reported Q1 revenue of $60.7M, below the $63.75M consensus estimate, while North America system-wide sales rose 2% to $436.9M. Same-store sales declined 6%, reflecting ongoing pressure on comparable store performance. Lake Street analyst Ryan Meyers downgraded XPOF to Hold from Buy, cutting the price target to $6 from $9.
Xponential reaffirmed its full-year 2026 revenue outlook of $260M to $270M, citing efforts to align marketing, operations, and technology. The company also announced key executive appointments, including a new interim CFO and incoming CMO.