Sony Group Corporation (NYSE:SONY) is one of the On May 11, 2026, Benchmark analyst Mike Hickey lowered the firm’s price target on Sony Group Corporation (NYSE:SONY) to 3,900 yen from 4,250 yen while maintaining a Buy rating following what the firm described as a mixed quarter.
Benchmark said key catalysts ahead include a robust gaming content pipeline spanning both first- and third-party releases, including Marvel’s Wolverine, SAROS, and the expected launch of Grand Theft Auto VI, which the firm believes could support engagement, monetization, and additional hardware demand
Meanwhile, BofA raised the firm’s price target on Sony Group Corporation (NYSE:SONY) to $34 from $30.67 and kept a Buy rating on the shares. The firm said Sony delivered positive earnings supported by strength across its core businesses. On May 8, 2026, Sony Semiconductor Solutions Corporation and Taiwan Semiconductor Manufacturing Company announced the signing of a non-binding memorandum of understanding to form a strategic partnership focused on the development and manufacturing of next-generation image sensors.
Under the proposed agreement, the companies intend to establish a joint venture in Sony’s new fabrication facility in Kumamoto Prefecture, with Sony holding a majority stake and operational control. The partnership is expected to combine Sony’s image sensor design capabilities with TSMC’s manufacturing and process technology expertise. The companies said the collaboration will also explore opportunities tied to physical AI applications, including automotive and robotics technologies.