The Samsung Galaxy Card, issued by Barclays, targets Apple Card users with competitive cashback incentives on daily spending.
Samsung introduced its first U.S. credit card, the Samsung Galaxy Card, offering up to 5% cash rewards on everyday purchases. The card, issued by Barclays, aims to compete directly with Apple Card in the consumer finance space.
The move follows Apple’s 2019 entry into credit cards, which gained traction with cashback rewards and integration with Apple Pay. Samsung’s card mirrors similar incentives but leverages its ecosystem of Galaxy devices for potential user adoption.
No immediate market reaction was reported, though the launch could pressure Apple’s share in the co-branded credit card segment.