Bernstein initiates coverage of VIK with an Outperform rating and 24% annual earnings growth forecast for the luxury cruise operator.
Bernstein initiated coverage of Viking Holdings (NYSE:VIK) with an Outperform rating and a $120 price target, citing a structurally bullish outlook for the cruise industry. The firm highlighted broadening demand, constrained supply, and product innovation driving pricing power for the company.
Viking Holdings, positioned as a luxury travel pure-play, was named Bernstein’s top sector pick with projected 24% annual earnings growth. Loop Capital also upgraded VIK to Buy from Hold on June 1, setting a $108 target and expressing confidence in the cruise industry’s short- and long-term prospects.
The company operates destination-focused itineraries across ocean, river, and expedition ships, differentiating itself in the luxury travel segment.