AMASS Brands Expands Into Wellness Beverage Market

AMASS launches zero-sugar electrolyte mixers amid global expansion AMASS Brands Group has introduced a new electrolyte-focused mixer lineup, AMASS Electrolyte Mixers, designed for wellness-focused consumption occasions. The products contain zero added sugar, no artifi

AMASS launches zero-sugar electrolyte mixers amid global expansion

AMASS Brands Group has introduced a new electrolyte-focused mixer lineup, AMASS Electrolyte Mixers, designed for wellness-focused consumption occasions.

The products contain zero added sugar, no artificial sweeteners, and 20 calories or fewer per serving, using clean-label ingredients like Pacific sea salt and essential electrolytes.

The launch arrives as demand for functional wellness beverages continues to accelerate globally, with the company citing estimates showing the electrolyte drinks market is growing.

AMASS has generated more than $80 million in cumulative revenue, sold over 5.7 million bottles, and expanded distribution to more than 40,000 points of sale since its launch.

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