Anheuser-Busch InBev has invested in the production of its Cutwater spirits RTDs, a brand the brewing giant has said is enjoying rapid sales growth.
The company is spending $13m at its facility in Baldwinsville in New York state, part of which will also go towards the manufacturing of its Michelob Ultra beer brand
The capital injection is part of the group’s plan to invest $300m across its US production this year. AB InBev also invested the same amount in its production sites in 2025. In a statement, the Stella Artois brewer said the move is going to “add new production capabilities for Cutwater to help meet rapidly growing demand”.
The capital injection will also grow production of Michelob Ultra and “upgrade can and bottle lines”, the group said. AB InBev’s CEO shared his confidence in the company’s position in spirits RTDs in the US last month. In an earnings call on its first-half results in July, CEO Michel Doukeris said revenue from Cutwater, which AB InBev said was “the number-one share gaining brand in the total spirits industry”, grew at a “triple-digit” rate.