Watch enough football games, and you’ll eventually hear the saying, “Defense wins championships.” It’s an overused line, but one with practical applications in sports.
In investing, well, that’s a different ball game
If a “championship” means generating the highest returns, investors can lose points for an overly heavy allocation to defensive names, such as consumer staples stocks. Procter & Gamble (NYSE: PG), maker of popular household staples like Gillette, Tide, and Dawn, certainly fits the defensive mold. And with the stock up a mere 4% year to date, no one is confusing it with the glamorous growth names of the moment.
With so many investors captivated by the artificial intelligence (AI) trade and tech stocks, P&G’s earnings report on July 29 may be flying under the radar. Still, there’s at least one good reason to consider buying shares before then. Defense and diversification make P&G worth it While defense and diversification are actually two reasons, here they’re linked.