The €890 million penalty against Google for favoring its services escalates US-EU trade disputes over tech regulation.
The European Commission imposed a €890 million ($1.0 billion) fine on Google for breaching the Digital Markets Act, alleging the company unfairly promoted its own services in search results and restricted app developers from using alternative payment systems. The ruling orders Google to cease these practices, which the EU claims stifle competition and harm consumers.
The penalty follows similar EU actions against major US tech firms, with US officials arguing these measures disproportionately target American companies. The fine exceeds prior antitrust penalties but remains below the DMA’s maximum allowable amount. Google announced plans to appeal, warning the decision could degrade product security and utility.
The move amplifies trade tensions, with US Trade Representative Jamieson Greer criticizing the EU’s approach as discriminatory. Analysts note the ruling may bolster US arguments for retaliatory measures under Section 301 of the Trade Act of 1974, potentially leading to tariffs or other trade restrictions.