Apple (NASDAQ: AAPL) held its Worldwide Developer Conference (WWDC) this week, showcasing new features and developer tools.
The excitement and anticipation were around long-awaited artificial intelligence (AI) features for its iPhones
Apple unveiled Siri AI, which is a more enhanced version of its personal assistant. While that’s a great sign that Apple is finally catching up to rivals, investors and analysts didn’t appear all that impressed; the tech stock didn’t surge on the news. Here’s why Siri AI’s launch may have been underwhelming.
Siri AI isn’t all that impressive What might be the best part of Siri AI is that it considers personal context to act more like a real assistant, accessing emails and photos and answering queries in a more personalized way, rather than just providing generic answers. And it does this while keeping privacy and security top priority, ensuring the data isn’t stored or accessible elsewhere. However, there wasn’t any groundbreaking feature that stood out.