A $1,000 bet in MSTR a decade ago surged to $6,212, but the same investment made last year plunged to $327 amid BTC volatility.
MicroStrategy, now rebranded as Strategy (NASDAQ:MSTR), holds 713,502 bitcoins after raising $25.3 billion in 2025 alone. The company’s pivot to bitcoin as its primary treasury asset in 2020 transformed it into a leveraged BTC proxy, delivering a 521% return over a decade for early investors.
A $1,000 investment in MSTR 10 years ago grew to $6,212, outperforming the S&P 500’s $3,484 over the same period. However, the same $1,000 invested just one year ago is now worth $327, reflecting bitcoin’s sharp decline and MSTR’s $8.2 billion debt load, which amplifies losses when BTC falls.
The company’s stock trades at a premium to its bitcoin holdings, making it more volatile than the underlying asset. Despite its long-term gains, recent buyers face steep losses as market conditions shift.