Dutch Bros (NYSE: BROS) is a rapidly expanding beverage chain that’s now in 25 states, with growth driven by comparable-store sales (comps).
The future looks bright, and it has incredible expansion plans, which is one reason to buy Dutch Bros stock today
As of the end of the 2026 first quarter, Dutch Bros had 1,177 locations. It opened 41 stores in the quarter and plans to add at least 185 more this year. Management’s mid-term goal is to operate 2,029 stores by 2029, essentially doubling its current count.
And in the longer term, it sees the opportunity to operate 7,000, a nearly sevenfold increase from today. So far, the company has demonstrated it can expand successfully into new areas. It has a rigorous strategy that includes a robust media campaign to get its name out and a “cluster” model, opening several stores at once in a given area to build its presence.