Analyst cites strong Q1 2026 results, AI-driven growth, and acquisition execution for maintaining the rating.
Needham analyst Scott Berg maintained a Buy rating on Zeta Global Holdings (ZETA) with a $25.00 price target, citing robust Q1 2026 performance and momentum in its core marketing platform. The firm highlighted the company’s largest revenue beat to date, driven by the recently acquired Marigold business exceeding expectations.
The analyst noted early success from Zeta’s Athena AI solution, which secured the company’s largest contract and underscored AI as a key growth driver. Average revenue per super-scaled customer also grew at the fastest pace in over a year, signaling expansion within its existing client base.
Zeta Global operates an omnichannel data-driven cloud platform, providing consumer intelligence and marketing automation software to enterprises. The rating reflects confidence in the company’s ability to execute acquisitions and leverage AI for future growth.