Today, almost every other company wants to build a Bitcoin (BTC) treasury.
But there is hardly anyone who can do it at the pace at which Michael Saylor’s Strategy Inc. (NASDAQ: MSTR) does
In fact, in the first quarter of 2026, the company kept raking up Bitcoin throughout its highs and lows. Although this also resulted in over $14 billion of on-paper loss. Wall Street has been paying attention.
JPMorgan recently made a bold prediction about how far Strategy’s Bitcoin play will extend. A buying pace unlike anything before Analysts led by Managing Director Nikolaos Panigirtzoglou estimate that if the current pace continues, Strategy’s Bitcoin purchases could reach around $30 billion on an annualized basis this year. That would be significantly higher than 2025 and 2024, when the company bought roughly $22 billion worth of Bitcoin in each year.